Day 7
Subject: [firstname]:5  4  3  2  1 GO!

Hey [firstname]!

With your launch planned and rehearsed, there's nothing to it but to do it!

I'll be honest with you, even though I've done TONS of successful product launches, I always get a bit nervous.  I always worry that something will go wrong, or that I will have overlooked some vital element.

That's perfectly normal!

If you've followed all the steps I've outlined here (and the ones in my product launch manual) your launch should go off without a hitch, and you should see the sales flooding in.  Personally, I don't start to relax until that first sale has gone though.  

But let me tell you 

There's no better feeling than getting that first e-mail from PayPal (or whatever processor you're using) that say's you made a sale!

A couple of other tips that can help 

Set your launch time to one when your intended audience is most likely to be around.  If you're in a business niche, that means during working hours in your largest market. If you're in a leisure niche, evenings are best.

Have a timer counting down the time to when your product goes live.  You'll be surprised at the number of people who will try to get in early!

Also, even if you're offering a digital product, limit the quantities or length of time it will be available.  This creates scarcity and stops people from just thinking about it.  Mean it, too. When the launch is over, it's over.  You WANT people who aren't quick enough to miss out.  I know that sounds cruel, and you're turning away money, but it establishes your credibility.  People will tell other people they missed out, and that will create more social proof for your NEXT launch.

In this short e-course, I've barely been able to scratch the surface of what it takes to create a successful product launch.  I go into much more detail in my product launch guide.  Quantities are limited. As I write, there are still a few copies available, but they're going fast.  Grab your copy now before it's too late.  Here's the link [link to sales page].

To your success!

[Your Name].